PRIME Television broadcast across rural NSW. Their strong support of the SES since 2002 has seen the development and broadcast of a range of community service announcements. Most recently these have included CSAs profiling our 'extraordinary' volunteers and raising awareness of the SES 132 500 emergency assistance number.

In addition, PRIME are strong supporters of the SES through the children's program 'The Saturday Club' with SES mascot Paddy Platypus and Saturday Club star Prime Possum and host Mel having many adventures together that help viewers better understand how to be safe in a variety of potentially life-threatening situations.